Canvas8 is the UK’s leading behavioural insights practice.

We explore the intersection between human sciences, industry and pop culture to understand how people's behaviour is changing, and the impacts of these shifts.

Our flagship product is the Canvas8 Library, an online resource of over 24,000 trend Reports, Case Studies and Signals spanning 14 industries and nine key markets, subscribed to by global PR and creative agencies.

Supported by a network of experts, including TED speakers, MIT fellows and industry leaders, we analyse and report on human behaviour to educate and inspire brands and agencies worldwide. Authoritative yet accessible, our work is about investigating the hidden insights in everyday life.