British Sky Broadcasting, Digital Marketing Manager - Sky Sports

Sky is looking for a highly-motivated and creative marketing professional, with experience of delivering digital brand campaigns. The successful candidate should be an outgoing, determined, hard-working individual who has a passion for sport and enjoys working in a team.

Key Responsibilities

* Day-to-day management of creative and media agencies to deliver key Sky Sports digital marketing campaigns

* Management of the digital production budget for each campaign

* Working with all key internal stakeholders to deliver campaigns and obtain relevant approvals. Includes Legal, Regulatory, Trading, Media, Marketing Strategy, Sports Production and Senior Management


* Engagement hub: Making a permanent brand engagement area on skysports.com and optimising performance based on interaction and analytical data. An understanding in SEO will be helpful to ensure the pages rank effectively over time

* Skysports.com: Managing the skysports.com headcount to optimise traffic, keep brand area up to date and ever evolving with targeted messaging

* Campaigns: Managing campaign integration from ATL to digital platforms

* New audiences: Looking at online partnerships to drive into new areas and new audience in accordance with the Sky Sports 5 year plan

* Mobile: Develop and deliver the mobile strategy (including apps) to grow this as a route to sales and other areas of the ss.com profile

Skill/experience

* Digital brand experience

* Experience of managing the creative delivery process across all digital media channels - Display, Social Media, PPC, campaign destinations, SEO and Mobile

* Sharp creative evaluation

* Insightful brief writing

* Detailed evaluation skills

* Multi-tasking and working at a pace is essential

* Reporting to senior management and gaining project approvals

* Managing project budgets

* Strong sports knowledge is essential

It's our people that make Sky the UK's leading entertainment company. That's why we work hard to be an inclusive employer, so everyone at Sky can be their best.
Closing Date: 30th Aug-12
Application Information: http://www.aplitrak.com/?adid=YWxhLjg0NzYzLjI3NzZAYnNreWIuYXBsaXRyYWsuY29t

Sky is a valued part of everyday life in over 10 million homes. We entertain, excite and inspire customers with a great choice of high quality television in high definition.