Would you like to be the Digital Editor across two market-leading knitting brands, The Knitter and Simply Knitting? We are looking for a talented Digital Editor to shape the digital strategy of the yarn craft portfolio and brand extensions.
As Digital Editor you'll be responsible for all community interaction, web and app based brand activity across the yarn craft group. You'll manage and evolve the blog and represent the yarn brands on Facebook, Twitter and other social networking sites, ensuring all digital activity is on-brand and is aimed at increasing our active online audience. You’ll create ideas for branded apps and think of ways to extend the yarn titles' presence/branding online with the focus on distributing existing knitting content to a global audience through link-building and e-commerce activity.
You'll have proven experience of writing for the web, excellent content editing skills and experience of tagging for SEO within a website CMS. You will have an excellent knowledge and understanding of the internet and you will be an enthusiastic user of social media and ideally have represented a brand using Facebook and Twitter. An understanding of Photoshop and basic HTML is preferable and an interest in knitting, crochet or craft would be an advantage.
If you fancy browsing websites and using Facebook and Twitter as part of your job we want to hear from you. To apply, you'll need to submit your CV, a link to your own blog, examples of relevant writing, as well as an impressive covering letter telling us what you can bring to the Yarn Craft Group.
Closing Date: 05/10/12
Application Information: http://www.aplitrak.com/?adid=am9icy40OTA0NC4yNzc2QGZ1dHVyZXB1Ymxpc2hpbmcuYXBsaXRyYWsuY29t