Chief Marketing Officer
An exciting opportunity has opened up for a Chief Marketing Officer to join a fast growing crowd funding platform where you will be working across a variety of sectors and disciplines.
With the expansion into new markets, this firm is looking for a fresh perspective. As Chief Marketing Officer, you will be fundamental to the future growth plan, working alongside the leadership team to drive the strategic development of the organisation.
- Develop and implement the marketing strategy following a rebranding
- Deliver against strategy and budget ensuring ROI
- Key areas of focus – grow investor members and value hits to the site and returns
- Attract deal flow through other investment houses (not direct)
- Marketing strategy is both on and offline – including digital marketing, PR, events, content marketing, and growth hacking to solid CTO to ensure customer acquisition model is successful
- Report on key metrics to track success and also help secure series A in early 2017
- Demonstrable marketing, early stage growth hacking and customer acquisition experience
- Solid Fintech, B2C tech start-ups/scale-ups, accelerators and other crowd-funding platforms background
- Proven track record of creating and leading strategic development of a company
- Technically savvy with senior marketing experience with a proven track record of working across a number of sectors and disciplines