Account Director - Global Lifestyle Agency

06 Oct 2016
06 Nov 2016
Account Director
Job Type
Full Time

Digital, content, creative PR Account Director needed for my very lovely, award winning client that offers an exciting difference! 

Offices globally with global clients; you are going to be crazy not to apply for this role! A communications agency with a spin, which has extremely high profiled, exciting clients that need someone with an eye for content creation to deliver outstanding PR initiatives!

The agency is not a PR agency in the normal traditional sense. They were born and have continued to deliver ATL, TTL and BTL campaigns again and again and therefore need a super talented integrated Account Director to replace a member of their PR division who is sadly moving to a new continent!

They work with the biggest names in comedy, acting, filmmaking and scriptwriting to create a unique model in the communications business. Their pin-sharp strategy with the creativity of entertainment, ensure they generate their own audience.

So what do they need? A great attitude is one of the first attributes they look for. They are a company of creative people who strive to produce modern and ground-breaking work. They are all a little different to each other but are all united by their relentless spirit and positive attitude.

Each and every one of them has an innate entrepreneurial spirit and they want to work with people who have a passion to define the future of creativity for brands.

Looking for a really confident, intelligent modern PR professional to work with them for one of their amazing clients, who are an automotive, luxury consumer brand and a defining global lifestyle brand! 

They are the retained global lifestyle agency for all car launches as well as promoting existing vehicles and sponsorships or partnerships. Often working with global A list celebrities and working to achieving large media targets. They are the lead global PR lifestyle agency and must work in a truly global way with practice and ideas that work across all territories including US, China and EMEA as well as Europe.

They are about much more than just publicity, so they need an operator with some understanding of the broader marketing mix. This is not a role for a more old school PR operator who is just about their UK media contacts but someone with an interest in social and how paid works in PR and social. Automotive experience is a big plus but so is big blue chip global luxury experience.

The role will suit an intelligent experienced Account Director who has automotive, luxury or global experience who can hit the ground running when working on global new car launches, from ideation to creating tool kits. They really like to employ creative PR people as they generate high quality new generation ideas for their clients also.

There is a part of the role which will be to work with a Senior Associate Director on a PR brief for China; to work alongside their sister China PR agency, so global experience or China in particular is a bonus (but not a prerequisite).

There is another part of the role that will be to work on master brand creative briefs for the corporate brand, which are very exciting and creative and do not necessarily require corporate experience as the focus in on creative platform building, not corporate media relations.

The other client is all about them making stellar long form digital content, and you will be part of an integrated team in the agency, including creative, production and account handling working on an OEP project (owned/ earned and paid).

Again this is a global role, and automotive experience is a bonus. Being comfortable with understanding different types of measurement is a bonus too, as each client has different KPI’s and uses different agencies to evaluate and you need to be comfortable with this.

The work we do for this client, although it is centered on automotive world firsts, also leans into film, celebrity, technology and gaming so is by no means dry and experience in these areas would be useful.

Bright, quick to learn, detail obsessed, experience of a broader marcomms world having worked in all agency teams or at an integrated agency is a bonus. Global experience and creativity also are must haves. Good financial and planning skills, great writing skills and ability to juggle multiple work streams.

Role will require regular travel (day returns) to a couple of UK destinations which the team do from London. Role may require some short trips overseas for launches, meetings or events. Required to start beginning of November!

Apply by completing the application form below.